1. Identify and build relationships with prominent influencers and thought leaders
2. Influencer outreach – identify and contact 25 potential influencers weekly managed on a
spreadsheet.
3. Manage influencer payouts
4. Manage influencer relationships – i.e. sending out contract and getting assets back on time
5. Influencer website section management – i.e landing page, working with developers.
6. Upload to website any influencer related content to site
7. Website Banner design, uploads and website maintenance / communication updating
8. Social and FB group designs
9. Product Collections created and Site crawl – weekly
10. Communicating any website issues to developer and managing to resolution and managing to
11. Basic merchandising (to guidelines – to be checked weekly)
12. Build out surveys / questionnaires etc
13. Do market research where necessary and site crawl – weekly
14. Basic merchandising (to guidelines – to be checked weekly)
15. Build out surveys / questionnaires etc
16. Do market research where necessary Email designs canva (BW sign off)
17. Email (copy and design) build in klaviyo to specific segments and SMS designs where necessary
18. Campaign designs
19. Campaign Production (copy and design) build in respective platforms create social graphics, images and videos.
20. Schedule to all platforms.
21. Respond to all comments on social media daily. Must bring new messages down to zero daily to SOP
22. FB Group engagement and posting. Must post weekly, admit new members daily and keep the group engaged.
23. Change social headers in a timely fashion.
24. Upload and publish all blog posts.
25. Partner with Customer Support to identify and understand the customer concerns and opportunities needs to be reported weekly to a defined list of questions.
26. Communicate with industry professionals and influencers via social media to create a strong
network.